WHY ACCOUNT EXECUTIVE
An account executive is important because they are the ones who will maintain
existing clients and offer them new business opportunities.
A good account executive will help you build and maintain customer relationships
and leverage your current customer database.
ACCOUNT EXECUTIVE PROFILE
Work with a database of warm and cold leads to target new markets
Grow new business with existing clients and leverage your enterprise brand to build new relationships
Qualify and develop sales opportunities
Up-sell to existing customers through education and providing additional product knowledge of new products and services
Utilize retention techniques to proactively retain existing customers from canceling services/products
Strong business acumen with an ability to build and manage great relationships with existing customers
Experience tracking deals using CRM tools for reporting and forecasting purposes
Goal-oriented and metrics-driven