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WHY SALES MANAGER IS IMPORTANT

Sales manager is important as they are the ones responsible for setting your

target sales and support your sales team in achieving these target goals.

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A good sales manager will help improve your sales productivity by training, motivating, and advising the sales team.

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SALES MANAGER PROFILE

RESPONSIBILITIES:

  • Resolves customer complaints regarding sales and service

  • Plans and directs staffing, training, and performance evaluations to develop and control sales and service programs

  • Determines price schedules and discount rates

  • Reviews operational records and reports to project sales and determine profitability

  • Monitors customer preferences to determine the focus of sales efforts

  • Prepares budgets and approves budget expenditures

  • Consults with department heads to plan to advertise based on customer data analysis

SKILLS:

  • Excellent verbal and written communication

  • Problem-solving

  • Strong sales and business acumen

  • Persuasion and negotiation skills

  • Management of personnel resources

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